Head of Marketing
JOB_53233014695678Job type
PermanentLocation
North YorkshireWorking Pattern
Full-timeSpecialism
Generalist MarketingIndustry
Business or Management ConsultancyPay
£50-60K
Head of Marketing - West & North Yorkshire
Head of Marketing – Sites in West & North Yorkshire
Hays are currently recruiting for a Head of Marketing to work for a company in Yorkshire.
This role requires someone to manage day to day marketing activities and be responsible for development and implementation of the long-term marketing strategy of the Company. You will drive the Company marketing presence to create a strong brand while owning the customer journey. You will manage the marketing budget effectively, working with the sales team to achieve targets.
Duties & Responsibilities
- Manage and oversee all marketing for the company.
- Work closely with the Sales team.
- Develop the marketing strategy for the company in line with set objectives.
- Responsible for the creation and publication of all marketing material.
- To plan and implement the development of a wide range of promotional materials and campaigns, website content, advertisements and other marketing-related projects internal and external.
- Manage website development and online presence including social media.
- Managing the customer database, including targeting and segmentation activities, mailing production and customer surveys, then feeding back data to sales managers.
- Monitor and report on effectiveness of marketing communications, leads, ROI, key metrics through internal MI.
- Research and analyse market trends to form marketing strategies.
- Track all marketing and sales data and develop a suite of detailed written reports and verbal presentations for the senior management team and the Board.
Qualifications & Experience
Essential:
- Experience of working in a fast-paced SME at this level or equivalent
- A degree or equivalent in marketing or marketing-related subject or an alternative marketing qualification
- Excellent standard of verbal and written communication
- Ability to prioritise and work across multiple projects.
Head of MarketingJOB_532330146956782025-06-102025-09-08
Talk to Jennifer Fisher, the specialist consultant managing this position
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JOB_53233014695678