Paid Social Specialist
JOB_53456984728145Job type
PermanentLocation
HungerfordWorking Pattern
Full-timeSpecialism
Digital MarketingIndustry
Technology & Internet ServicesPay
50000
Paid Social Specialist for growing software business
Paid Social Specialist
£50,000 Depending on experience
Hungerford – Hybrid 3 days in office
Hays Marketing are pleased to be working with a local software business who are expanding their in-house marketing team to take further control of digital activities. This business has great opportunities for further development and growth within a supportive and flexible environment.
The Role
- Build, manage, and optimise LinkedIn and Meta campaigns across multiple sectors and geographies.
- Own targeting, bidding, ad copy, creative direction, and audience segmentation.
- Test and optimise ads and landing pages to improve conversion rates and pipeline quality.
- Partner with the Head of Digital Acquisition to allocate and manage budgets efficiently by region and product line.
- Collaborate with content and design teams to brief creatives that align with campaign goals.
- Report on key KPIs: CTR, CPL, lead quality, pipeline contribution, and ROI.
- Stay ahead of platform changes, algorithm updates, and industry trends to keep campaigns performing.
The Candidate
- 3–5 years of experience managing B2B paid social campaigns, ideally in SaaS or tech.
- Strong hands-on experience with LinkedIn Ads Manager and Meta Business Suite.
- Knowledge of audience strategy, creative best practices, and campaign measurement.
- Ability to work with performance data and turn insights into action.
- Experience working in cross-functional marketing teams and fast-paced environments.
- Familiarity with HubSpot, GA4, and attribution tools is a plus.
Paid Social SpecialistJOB_534569847281452025-09-252025-12-24
Talk to Thomas Medcalf, the specialist consultant managing this position
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JOB_53456984728145