Over the last year we have all seen how the recession has changed the market, and in particular how much education and public services organisations are now seeking value and something different from their suppliers. Value is now the key factor in decisions on who to use and what they are willing to pay for it. When facing this challenge, it is easy to forget that the needs of sales candidates have also changed in line with the market.
The education sector is a growing market and coupled with the fact that more and more Colleges and University’s are receiving government grants to establish a commercial revenue arm outside the normal routes of academic teaching, there are growing business development opportunities. Strong business development professionals that can work along side the deans and academics, but has the experience of the commercial world are in demand.