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Hays staff get casual to buy new TV for dementia café

24 August, 2011

Staff from Hays, the leading recruiting expert, slung off their suits and left their high heels at home to raise enough money to buy a new television for a Stockwell Alzheimer’s Society service.

Staff from across the city raised £963 by dressing down for work on Friday July 15. The money has paid for a brand new 50-inch Bush widescreen television and DVD player, which will be used by Alzheimer’s Society’s Stockwell for workshops and film screenings for people with dementia.

Sue Pope, PA to Hays’ Chairman, organised the dress down day. She said: “Alzheimer’s Society is Hays’ charity of the year and at the beginning of the partnership we visited their Stockwell office to find out more about what they do. They were showing a film to visitors in their dementia café, but the screen wasn’t big enough for everyone to see it.

“We decided to raise some money to help, so all of the Hays offices across London agreed to a dress down day, and some offices ran cake sales, too. One member of staff even offered up his own DVD Player and TV but unfortunately it wasn’t big enough!”

Simona Florio, dementia café coordinator for Alzheimer’s Society in Lambeth said: “This is a really generous gesture which clearly comes from the heart. This new television will be great as it will improve the range of activities we can offer our visitors and we can include more people. It also means that we can link up to You Tube to show old film clips, which can be very stimulating for our service users as they help to prompt memories.”

“We are all very grateful to the staff at Hays. This will make a huge difference to everyone at the Stockwell office.”


Notes to editors:

About Alzheimer's Society

  • Alzheimer’s Society estimates there are 2,423 people with dementia in Lambeth
  • Alzheimer’s Society research shows that 750,000 people in the UK have a form of dementia, more than half have Alzheimer’s disease. In just ten years a million people will be living with dementia. This will soar to 1.7 million people by 2051
  • To find out more about dementia rates visit
  • One in three people over 65 will die with dementia
  • Alzheimer’s Society champions the rights of people living with dementia and the millions of people who care for them
  • Alzheimer’s Society works in England, Wales and Northern Ireland
  • Alzheimer's Society supports people to live well with dementia today and funds research to find a cure for tomorrow. We rely on voluntary donations to continue our vital work. You can donate now by calling 0845 306 0898 or visiting
  • Alzheimer’s Society provides a National Dementia Helpline, the number is 0845 300 0336 or visit

About Hays

Hays plc is the leading global specialist recruitment group. It is market leader in the UK and Australia, and one of the market leaders in Continental Europe. As at 31 December 2010, the Group employed 7,086 staff operating from 257 offices in 30 countries across 17 specialisms.

For the year ended 30 June 2010:

  • the Group reported net fees of £557.7 million and operating profit before exceptional items of £80.5 million;
  • the Group placed around 50,000 candidates into permanent jobs and around 180,000 people into temporary assignments;
  • 26% of Group net fees were generated in Asia Pacific, 30% in Continental Europe & RoW and 44% in the United Kingdom & Ireland;
  • the temporary placement business represented 58% of net fees and the permanent placement business represented 42% of net fees; and
  • Hays operates in the following countries: Australia, Austria, Belgium, Brazil, Canada, China, Czech Republic, Denmark, France, Germany, Hong Kong, Hungary, India, Ireland, Italy, Japan, Luxembourg, Mexico, Netherlands, New Zealand, Poland, Portugal, Russia, Singapore, Spain, Sweden, Switzerland, UAE, USA and the United Kingdom.