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Do you fancy a career in retail? This month one of our Support Store Manager candidates gives you some insight into their work.

The job

The support store manager role is very similar to an assistant manager. They will support the store manager in their day to day activity and ensure that everyone is delivering excellent customer service.

This includes answering questions and assisting staff with queries and ensuring the store is running as efficiently as possible. The support store manager will also make sure all store policies are followed along with planning and delegating work amongst staff whilst training them up.

Key responsibilities include:

  • Delivering an excellent customer experience
  • Managing store changes
  • Implementing plans to achieve set target
  • Leading, motivating and develop your store team

What is the best part of the job?
For me it is working with the different people, developing relationships and seeing members of my team progress in their roles.

What is the most fulfilling part of your role?
The nature of this job presents many challenges and so fulfilling the targets set and achieving the results it is highly satisfying. Coaching people so they are more proactive, can spot issues and solve them quickly is a highly rewarding part of the role.

What is the most challenging part of your role?
Being aware of different management styles along with reacting to market conditions proves to be quite challenging at times for me.

What are the key skills required as a store support manager?

In my opinion a store support manager will be analytical have the ability to plan, think on your feet and be very hands on, with great commercial awareness. People skills are a must along with ability to troubleshoot.

Route into the profession:
The main route into the role is through fast track training programs, starting at the bottom and working your way up – experience in the industry is a must.

Average Salary:  £22K depending on store size and location.

A word of advice from a store support manager:

This role is a lifestyle. To succeed you have to be energetic, flexible, focused and very organised.

Next career steps:

General Manager